Strategic Growth For Equine Fitness Business
Case Study
Jennifer, owner and specialist at Rocking Horse Equine Fitness & Rehabilitation, has become a great friend of mine over the years. I am so proud of her tenacity, work ethic, heart, and genuine care for her clients and their horses. It is an honor to be a part of her brand and have the opportunity to continue with her strategic growth and achieve her goals. But most importantly, I truly appreciate the development from client to dearest friend.
Rocking Horse Equine Fitness & Rehabilitation (formerly Rocking Horse Rehabilitation & Therapy) provides high-quality and expert care for performance and rodeo horses. Jennifer specializes in personalized therapies that help horses improve endurance, health, and overall performance. Over the years, she has built a solid reputation as a trusted name in equine fitness and therapy, helping horses perform at their very best.
Where It Began
Jennifer’s dedication to equine wellness has propelled her as an expert in rodeo and performance horse rehabilitation. Her approach offers personalized programs that enhance endurance, health, and performance. What sets her practice apart isn’t just the impressive results – it’s the genuine care and attention each horse receives.
For the last three years, I have been working with Jennifer to amplify her expertise and expand her reach in the equine community. Rather than following conventional marketing approaches, I developed a customized growth strategy that centered on authenticity, showcasing real results, and sharing valuable education that resonates with horse owners and trainers.
The Results
The success has been great. By strengthening her brand and implementing a marketing growth strategy we have been able to work together to transform her local operation into a recognized authority in equine fitness and rehabilitation. The increased engagement and high online presence now position Rocking Horse Equine Fitness as a hub for sharing knowledge and building community. We have also attracted a dedicated following of horse owners and industry professionals who value Jennifer’s expertise.
Our collaboration exemplifies how strategic digital marketing can amplify a specialized industry. By blending strategic growth marketing methods with a deep understanding of the equine wellness space, I’ve created more than just brand growth – I’ve developed a roadmap for how niche practices can thrive in the digital landscape while staying true to their core values.
Where We’re Going
Looking ahead, we are entering our next phase of growth. Jennifer has once again entrusted me to help with her brand refresh and redesign of her website to further enhance Jennifer’s digital presence as well as make her services more accessible to those seeking top-tier equine rehabilitation services.
This story isn’t just about a digital transformation – it’s about the power of strategic partnership and vision. The collaboration between Rocking Horse Equine Fitness and MB Creative proves that with expert digital strategy mixed with industry expertise, the possibilities for success are limitless.
Success comes from understanding both the technical aspects of digital strategy and the heart of the industry you serve. It’s a philosophy that guides my approach and continues to elevate Rocking Horse Equine Fitness’ presence in the equine community.
If you’d like to explore how working together can bring your vision to life, let’s book a discovery call!
Read the blog here: https://www.missyburnscreative.com/blog/case-study-strategic-growth
Missy Burns
Owner of MB Creative
Marketing Strategist and Social Media Manager for Cody Journal
Missy Burns is a passionate marketing strategist who loves helping small businesses not just get by, but really thrive. She’s great at building strong brands, streamlining operations, and driving long-term growth. With her hands-on style and deep understanding of the challenges small businesses deal with, Missy is the go-to partner to help you stand out and succeed in a competitive market.